The challenge: Take a well established and experienced property developer onto his next phase. Distinguished Auckland property developer Nigel McKenna was looking for an identity, name and…

Post Haste is an express package business that’s been serving New Zealand locally, nationally and internationally since 1988. As part of the Freightways Group, Post…

NOW Couriers is part of the Express Package division of Freightways Group, acquired in 2008. NOW Couriers is an ‘Auckland only’, premium courier brand with…

Te Pou o te Whakaaro Nui are an NGO developing workforce capability across the mental health, addiction and disability sector. Accountable to the Ministry of Health, parented by…

The rebranding of Chamber Music New Zealand to Music Up Close and Puoro Taupiri – created two sister brands designed to widen and engage with new audiences.

Every now and then, work is done that changes a category. The strategy behind 100% PURE New Zealand was ground breaking and award-winning in a…

In a complex business like aviation, the functional divisions in a business should not become barriers to a powerful, differentiating service culture. Voice strategists worked…

Partnering with ZQ Merino, Southern Discoveries developed Mt. NIC – New Zealand’s ultimate high country experience. Spanning 100,000 acres from the shores of Lake Wakatipu…

New Zealand Couriers (NZC) approached Voice in 2007 looking to shift their brand and compete from a position of strength. Voice saw three conditions to…